

21th Nov, 2023

We live in a world where every click, swipe, and tap counts. If there's one channel that can make or break your business, it's building an unassuming yet mighty SMS marketing strategy.


15th Nov, 2023

We live in a world where every click, swipe, and tap counts. If there's one channel that can make or break your business, it's building an unassuming yet mighty SMS marketing strategy.


16th Oct, 2023

We live in a world where every click, swipe, and tap counts. If there's one channel that can make or break your business, it's building an unassuming yet mighty SMS marketing strategy.


6th Oct, 2023

We live in a world where every click, swipe, and tap counts. If there's one channel that can make or break your business, it's building an unassuming yet mighty SMS marketing strategy.


27th Sep, 2023

Today's businesses are embracing AI's robust capabilities to enhance operations and enrich customer interactions. In fact, the promise of boosting employee productivity by up to 40% has propelled businesses to integrate AI-driven solutions into their workflows.


21th Sep, 2023

Every minute counts in business. Sales teams constantly juggle multiple tasks, from prospecting and nurturing leads to closing deals. But with the power of generative AI for sales, you can save your sales team up to two hours and 15 minutes a day.


12th Sep, 2023

Today, it's not just about tossing messages into the digital abyss – there's a fine line between engaging your audience and becoming an unwelcome guest in their inbox. When annoyance can outweigh curiosity, an effective SMS marketing strategy is crucial.


5th Sep, 2023

Today's businesses are embracing AI's robust capabilities to enhance operations and enrich customer interactions. In fact, the promise of boosting employee productivity by up to 40% has propelled businesses to integrate AI-driven solutions into their workflows.


31th Aug, 2023

Among the many modes available in modern business communications, text messaging is the undisputed king.


28th Aug, 2023

AI Texting, also known as AI-generated text or artificial intelligence texting, is a revolutionary technology that leverages the power of language models and natural language processing to generate high-quality text content. It serves as a writing assistant, helping individuals and businesses create various types of written content, including product descriptions, blog posts, social media posts, and even SMS messages.


25th Aug, 2023

Spanish is the second most spoken native language in the world after Mandarin Chinese — representing nearly 7.5 percent of the world’s population. And yet, the Spanish market continues to be underserved.


11th Jul, 2023

In the wake of the COVID-19 pandemic, it's near impossible to name an industry that went unscathed. Education was among the hardest hit: College enrollment saw a dramatic decrease in 2020, and any improvements since then have been a slow crawl.


15th Jun, 2023

The Wall Street Journal headline – “How a Chatbot Went Rogue.” – is scary, as is the story that follows. A chatbot accessible through the website of the National Eating Disorder Association’s website, with output determined in part by an AI system called Tessa, dispensed dietary advice widely viewed as inappropriate to some members of a psychologically vulnerable audience, raising fears of serious mental trauma or resultant physical harm. According to the bot’s maker, Tessa was unexpectedly drawing on open-ended data sources, rather than only an intended, pre-approved set of responses.


12th Jun, 2023

You’ve probably seen a few scary headlines about how the output from some AI systems can be offensive or off-topic. And it’s true: An open-ended generative AI platform–one trained on billions of data points and relatively unconstrained in its output–can come up with results that are interesting and unexpected, but also potentially harmful.


17th May, 2023

There’s no question about it: text message marketing is a great tool to boost your conversion counts. In our recent survey of 896 customers, 73.6% held a positive sentiment toward texting. In fact, texting was by far their most-preferred communication channel when interacting with businesses.


26th Apr, 2023

Marketing strategies are no more based on superficial trends that generalize crowds into a collective demographic. Today, the creation of any campaign involves a detailed study of the target audience and their...


9th Mar, 2023

Brands are leveraging SMS to stand out from spam-heavy channels like email and cold calling. As more brands rely on SMS as an effective channel for their communication strategy, carriers have introduced....


5th Jul, 2022

The familiar greeting that all former AOL subscribers remember fondly. Back in those days, everyone everywhere eagerly raced to their computers to see who might have sent them a message.....

21th Jun, 2022

If there’s one thing pretty much any business or brand owner can agree on, it’s that effectively communicating with customers is super important. Why? Because communication builds and maintains trust between clients


10th Aug, 2021

Brands are leveraging SMS to stand out from spam-heavy channels like email and cold calling. As more brands rely on SMS as an effective channel for their communication strategy, carriers have introduced....


30th Sep, 2020

The recent coronavirus outbreak has had a profound impact on the retail and e-commerce sector. While some sectors of the industry find themselves overwhelmed with orders, others are struggling to get...


21th Sep, 2020

The coronavirus pandemic has been one of the biggest health emergencies the world has seen in a century. It has now been more than six months since the virus gripped the world.....


3th Sep, 2020

The coronavirus outbreak has had a tremendous impact on how businesses and industries operate. Insurance industry, in particular, has felt the brunt of the abrupt disruption introduced by the pandemic.....


13th Aug, 2020

The coronavirus outbreak has forced auto dealerships to reinvent their strategies. With consumers avoiding travel due to the virus, the footfall in physical dealerships has dropped significantly.....


11th Aug, 2020

COVID-19 has unarguably emerged as the global health emergency of the century. The pandemic has created shockwaves that have destabilized the basis on which industries stood on.....


11th Aug, 2020

The COVID-19 outbreak has placed restrictions on movements and travel. This has forced colleges to reassess their teaching methods. Most universities and colleges have switched to online learning.....


9th Jun, 2020

Sales and marketing form the two gears that are responsible for accelerating businesses towards profitability. In the modern business landscape where competition is rife and customer-centricity has become...


27th Mar, 2020

Lead nurturing, a process once controlled by sales teams across industries has greatly transformed in the last decade. The tremendous change that lead nurturing processes have undergone can be attributed to the...


27th Mar, 2020

Conversational AI is the new rage in the marketing sector and it deserves all the attention it is getting. Conversational AI tools are offering brands an automated and efficient way of streamlining lead nurturing.....


20th Dec, 2019

More often than not, the two terms are used interchangeably, a trend that has left the marketing and business communities confused. While both of these tools are used in similar business procedures, the extent to which...


20th Dec, 2019

The way we communicate with each other has greatly transformed over the decades with advancements in technology spearheading the change. With the introduction of the internet and instant messaging platforms,...


20th Dec, 2019

The advent of the internet threw open numerous new gateways of contacting and reaching out to prospective customers, leads, and consumers. Over the years, the growing list of digital channels has...


20th Dec, 2019

Marketing strategies are no more based on superficial trends that generalize crowds into a collective demographic. Today, the creation of any campaign involves a detailed study of the target audience and their...


20th Dec, 2019

Gone are the days when unknown numbers were considered to be harbinger of good and exciting news. Today, calls from unknown numbers are likely to incite feelings of annoyance and suspicion.....
Have Questions ? Let’s Talk
Sign up for a 20 minute demo, and see what Meera’s capable of doing for your organization.