Because nobody picks up the phone anymore™

Meera AI is an AI texting platform built for marketers and sales teams at B2C companies with high-touch sales cycles. We start real conversations with your leads over SMS, qualify the right ones, and hand them off to your team. Insurance, higher education, financial services, and home services companies use Meera to turn more leads into phone conversations.

Annoying outreach is killing your pipeline. Better engagement is the way back.

Your growth depends on conversations, not clicks. But conversations are harder to come by.

Only 19% of people answer calls from numbers they don't recognize. Inboxes are a graveyard. Your reps are dialing 50 leads to speak with three. Your marketing team is buying leads that go cold before anyone reaches them. Everyone on the team knows the truth: the leads are fine. The outreach is broken.

The reflex is to do more of the same, louder. More dials. More emails. More automated drips. Another rep on the phones. But more volume on channels people are already tuning out is not a strategy. It is an expensive way to feel busy.

The shift every high-growth B2C company is making

The companies pulling ahead have stopped trying to force conversations in channels people ignore. They have moved to a simple idea: meet people on the channel they actually use, text message, and start a real conversation before asking for anything. When you do that, everything changes.

Leads reply. Reps stop getting rejected all day. Qualification happens in the conversation, not on a 20-minute discovery call. The people who end up on the phone are the ones who actually want to be there. That is the problem Meera was built to solve.

The story behind Meera…

Meera exists because our founder, Vivek Zaveri, was about to get fired by his best client. The year was 2021. Vivek was running a performance marketing agency, and his best client was a well-known online school. On paper, the campaigns were working. Vivek’s team was generating a steady stream of high-quality leads that fit the school’s ideal student profile. But there was one enormous problem: those leads were not converting into booked appointments.

The client’s admissions team was doing everything by the book. They sent more emails. They made more cold calls. They even tried a few unconventional marketing campaigns to grab attention. Nothing moved the numbers. Lead-to-appointment rates stayed flat.
The client, Bill Tsatsoulis, got to the point where he was ready to end the relationship. After years of working together, Vivek was about to lose his biggest account.
That was the moment everything changed.

Vivek stopped trying to convert leads and started trying to help them. He stopped asking prospects to “book now.” He stopped pushing more emails into their inboxes. He stopped hoping one more cold call would break through.

Instead, the team started doing three things differently:

• Asking prospects when they wanted to start, not demanding they book a meeting.
• Giving them useful information about the program first.
• Meeting them on the channel they actually used, which turned out to be SMS.

The results were immediate. Lead-to-call conversion jumped 54 percent in the first round of changes, and kept climbing as the team refined the approach. Bill did not fire Vivek. He became his co-founder.

Together with CTO Jay Dharia, Vivek and Bill turned that approach into a repeatable framework and the AI platform that runs it. We call the framework DialogueDesign™, and it drives everything Meera does today: every message, every follow-up, every handoff to a human rep.

The lesson from that almost-failure still shapes the product. Sales does not have a volume problem. It has a respect problem. The companies that win today are the ones that stop interrupting people and start having real conversations with them.

How does Meera deliver results?

Meera replaces the manual grind of calling, emailing, and texting new leads. When a lead fills out a form or a lead lands in your CRM, Meera starts a real text conversation with them within 15 seconds. It answers their questions, qualifies them against your criteria, books them on the calendar, and follows up if they go quiet. When a lead is ready to talk, Meera hands them to a human rep on the phone.

Think of Meera as a qualification and warm-up layer that sits in front of your sales team. Reps stop wasting time on leads who are not ready. They spend their time on conversations that are far more likely to close.