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17th May, 2023
5 min read
There’s no question about it: text message marketing is a great tool to boost your conversion counts. In our recent survey of 896 customers, 73.6% held a positive sentiment toward texting. In fact, texting was by far their most-preferred communication channel when interacting with businesses.
26th Apr, 2023
5 min read
Marketing strategies are no more based on superficial trends that generalize crowds into a collective demographic. Today, the creation of any campaign involves a detailed study of the target audience and their...
9th Mar, 2023
2 min read
Businesses (Meera, for one!) have long used texting to enable better communication with customers; as our research demonstrates, texting is by far the most preferred way for consumers to communicate with a business.
20th Dec, 2019
3 min read
The way we communicate with each other has greatly transformed over the decades with advancements in technology spearheading the change. With the introduction of the internet and instant messaging platforms,...
20th Dec, 2019
4 min read
The advent of the internet threw open numerous new gateways of contacting and reaching out to prospective customers, leads, and consumers. Over the years, the growing list of digital channels has...
20th Dec, 2019
3 min read
Marketing strategies are no more based on superficial trends that generalize crowds into a collective demographic. Today, the creation of any campaign involves a detailed study of the target audience and their...
20th Dec, 2019
2 min read
Gone are the days when unknown numbers were considered to be harbinger of good and exciting news. Today, calls from unknown numbers are likely to incite feelings of annoyance and suspicion.....