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The Problem
Auto servicing is one of the most profitable after-sales revenue channels for dealerships. Making a profit from auto servicing hinges on the management and delivery of the service. This is becoming increasingly difficult with customers expecting better service quality and shorter wait times. Most dealerships depend on cold calling and emailing to drive customers to book service appointments. But the methods have proven ineffective in recent times. This is due to a drastic shift in consumer preferences. The modern customer finds cold calling annoying and ignores emails. This is making it difficult for auto dealerships to contact customers and manage servicing appointments. As a result, dealerships are struggling to cut down on wait times. Further, this is adding pressure on auto technicians who are forced to work longer and quicker. All this is leading to declining customer experiences and a drop in revenue.
The Solution
Meera conversational AI provides an effective solution for the problem. The auto AI assistant enables dealerships to automate service scheduling. It does so by engaging customers through flexible communication channels. Meera contacts customers whose vehicle is due for servicing via WhatsApp, SMS, or webchat. The AI assistant does so by using personalized messages. Meera uses these messages to capture customers’ attention. It then uses the conversations to warm up customers for calls with customer representatives. In this way, the AI assistant boosts contact rates allowing dealerships to schedule and managing servicing.
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