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Integration Guide: Understanding the Webhook Flow in Meera AI

In this article, we'll cover the basics of how webhooks work and provide a specific example using Meera AI’s webhook integration, illustrating the flow of data between systems.

🕸️ What is a Webhook?

API Documentation

A webhook is a mechanism for sending data from one system or application to another when a specific event occurs.  It allows for real-time communication between different platforms over the web.  By pushing this data to an external third party, a webhook call can notify any external platform when new data is available, when a specific status changes, or when an action occurs.

📎 Example Webhook Flow

1. Register your Webhook URL 

  • For real-time updates, simply give us your CRM's webhook URL, and Meera.ai will forward the data to it.

2. Event Occurs

  • When a lead status event occurs, whether via a manual update or by the lead moving through the campaign staging, Meera AI triggers a webhook call.

3. Data Sent via HTTP POST

  • Meera AI sends an HTTP POST request to the target webhook URL. This request contains a JSON payload with all the relevant data about the lead and its status.

4. CRM Processes the Data

  • The CRM platform receives the data and processes it accordingly.

🧩 Further Reading

To learn more about webhooks and lead status notifications, check out our guide: Webhooks: Understanding Lead Details & Status

📬 Need Help?

If you have any questions or would like to proceed with setting up your webhook, please email us at help@meera.ai